Land Rover Gear

Land Rover’s range of outdoor clothing and camping gear is promoted in this print advertising campaign from United Arab Emirates, one of the campaigns shortlisted in the 2009 Dubai Lynx Awards in print and outdoor categories. Models wearing Land Rover hiking, camping and trail gear stand plastered in mud, carrying a pair of binoculars, a bag and flask, and a rope.

Advertising Agency: Y&R, Dubai, UAE
Executive Creative Director: Shahir Ahmed
Creative Director: Komal Bedi Sohal
Photographer: Tejal Patni
Illustrator: Jomy Varghese